Core Values

Pursuing Ultimate Freedom

We encourage freedom of mind, body, and soul. That means thinking freely, living authentically, and actively pursuing freedom in all areas of life.

Embracing Responsibility

We believe it is our responsibility to take care of our mental well-being and see to the quality of our lives. We are in control of our success—no one else. 

Choosing Courage 

We face our fears by taking action. This is the most effective way to enhance our mental performance and master the art of living. 

Cultivating Wisdom

We combine our innate intelligence with modern science and technology to seek more wisdom, self-confidence, and peace of mind.